Saturday, 23 September, 2017

Tom Brady announces endorsement deal with Aston Martin

HOUSTON TX- JANUARY 30 New England Patriots quarterback Tom Brady answers questions during Super Bowl Opening Night Icon Sportswire
Rita Gibson | 19 May, 2017, 17:37

It looks like Aston Martin is getting a new celebrity spokesman.

Tom Brady has signed a deal with ultra-luxury car-maker Aston Martin as part of a marketing campaign called "Category of One: Why Beautiful Matters". Brady will pitch the DB11, which retails for a cool $211,995.

"We're looking for partnerships that make the brand resonate and to make sure people know who we are. Tom and Aston Martin are similarly aligned in their path to excellence".

The 104-year-old handmade auto brand recently embarked on a plan that includes a wider outreach and a greater diversification of its portfolio of cars.

Key points of UK Conservative Party election manifesto
Now anyone with assets worth more than £23,250 must pay for the full cost of residential care. Theresa May wants to be seen as tough, she does not want to be labelled harsh, or cruel.

Aston Martin also will design a custom edition of its 2018 Vanquish S based on Brady's preferences and specifications.

It's reported that only 12 of the Brady-designed cars will ever be sold, which will not only make it one of the rarest cars on the market - but also hedges Aston Martin's losses in case Brady's vehicle doesn't make an impact.

This isn't just your typical endorsement deal, though. He also appears in ads for Tag Heuer watches, UGG boots, and Purple Carrot meal kits.

The five-time Super Bowl champion and future first-ballot Hall of Famer who happens to be married to a supermodel, and at 39 is playing the best football of his career, can now add Aston Martin pitchman to his bio.

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