Monday, 17 December, 2018

Google will enlist 10000 employees to moderate YouTube videos

Google is hiring 10,000 reviewers to clean up You Tube	 	 	 			A graphic of the Google logo Google is hiring 10,000 reviewers to clean up You Tube A graphic of the Google logo
Freda Brock | 05 December, 2017, 15:20

Google's YouTube has come under a bit of criticism this year regarding videos that have appeared on its platform.

In November, confectionary maker Mondelez (NASDAQ:MDLZ), Lidl, Mars and other consumer goods producers joined the boycott after The Times newspaper found YouTube was showing clips of scantily clad children in conjunction with the ads major brands.

YouTube responded by removing channels highlighted in reports, but advertisers nonetheless started to withhold their budgets from the video service.

CEO of YouTube, Susan Wojcicki, wrote yesterday that the company aims to boost its content moderation workforce to more than 10,000 employees in 2018 to aid in the vetting of videos and training of the machine learning technology used to flag and remove unsuitable content.

Ms Wojcicki moved to reassure video-makers that they won't be adversely affected by any changes, saying: "We've heard loud and clear from creators that we have to be more accurate when it comes to reviewing content, so we don't demonetise videos by mistake".

Driving examiners start 48-hour strike on new test day
Up to 2,000 workers are expected to down tools, affecting around 14,500 driving tests, court cases and roadside checks. So, you'll pass your test if you make no more than 15 driving faults and no serious or unsafe faults.

She said adding more people to identify inappropriate content will provide more data to supply and potentially improve its machine learning software. Protecting both YouTube viewers as well as advertisers from exploitative content would require "a new approach to advertising on YouTube", she said.

In a blog post, Wojcicki said the company was already taking "aggressive action" on comments, and was testing new systems to counter threats that combine human and automated checks.

Our teams also work closely with NCMEC, the IWF, and other child safety organizations around the world to report predatory behavior and accounts to the correct law enforcement agencies.

The company voiced plans to widen the use of technologies to identify extremist- and terrorist-related videos, to attract more experts to its programme of identifying problematic videos, toughening the rules as for the content that did not clearly violate YouTube's rules and to expand its role in struggle against radical movements.

Google said it's removed 150,000 videos for violent extremism since June, while using humans and software to develop machine learning algorithms to remove such content automatically in future.

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