Mother of H&M model sees no issue with controversial, 'racist' ad
Mother of H&M model sees no issue with controversial, 'racist' ad
H&M may be the most recent brand to shoot itself in the foot with a terrible marketing campaign but it was not the first
12 January, 2018, 22:00
H&M has apologised after selling a hoodie emblazoned with the slogan "coolest monkey in the jungle", which was modelled on its website by a young black boy.
H&M issued an official apology on Instagram, and took the photo down. "We all make mistakes, some worse than others I guess".
While rapper G-Eazy, whose album The Beautiful & Damned is now in the U.S. top five, had collaborated with H&M on a clothing line that was due to launch in March this year. Until such a time that statistics like this are not the case, we must continue to try harder and do better; and the image from H&M falls into this category too. "It has been removed from all online channels and the product will not be for sale in the United States. I get people's opinion, but they are not mine". "I think that this situation is something that just slipped through the crack and as long as they properly apologize, people should forgive them".
Lukaku, 24, who has more than 2.3m Instagram followers, wrote: "You're prince soon to be a king".
"Our standards are high and we feel that we have made real progress over the years in playing our part in promoting diversity and inclusion", they wrote.
Due to the mass outrage over the advertisement, H&M has stated that they would pull the jumper from all of their outlets.
This not so overly well thought of idea attracted severe backlash on social media. If you enjoy shopping for Ladies fashion, Men's fashion, or Teenage fashion then look around our site and enjoy!. Don't let anybody tell you different... His post addressed H&M's official account and featured an edited version of the ad, which includes superimposed crowns on the boy's head and sweatshirt, labeled, "KING OF THE WORLD". And we ain't going for it! "We as African Americans will always have to break barriers, prove people wrong and work even harder to prove we belong but guess what, that's what we love because the benefits at the end of the road are so handsome!" I certainly wouldn't want to be working in the H&M PR department right now. Never shopped with you ever... not even for Tshirts '.
Singer The Weeknd, who has a clothing line at the retailer, says he was "shocked and embarrassed" by the photo and that he would end his ties with the company.
The H&M image - and the surrounding controversy - quickly went viral after it was shared on Twitter.
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