Saturday, 20 October, 2018

Android Wear rebranding underway it seems, get ready for Wear OS

Image by The Verge Image by The Verge
Kayla Schwartz | 12 March, 2018, 17:39

While the only reasonable explanation for the logo change is that Google wants deeper Assistant integration, we do believe the change to Wear OS is a move by Google to try and de-associate wearables with Android.

Android Wear has been around for a while now, but it hasn't picked up the pace as Google would have wanted. However, thanks to lackluster hardware that was released to debut Android Wear 2.0, the platform's kind of been in a rut for over a year now.

Android wears are mainly used for tracking the physical activities such as walk, run, and other exercises. By connecting the mobile devices, the wearable can access apps such as Facebook Messenger, WeChat, WhatsApp, Skype, the guardian, and Runkeeper.

The appearance of a new logo accompanied by the name "Wear OS" when connecting a smartwatch to a smartphone running the first beta version of Android P for developers, got certain testers wondering if changes could be in store.

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The new icon appears to be the letter "W" in Google's traditional color scheme and would represent the new moniker which might be "Watch OS". Renaming and rebranding of the device may attract consumer and will help to eradicate confusion of its OS connectivity to the iPhones and Android devices.

The new changes appeared after H3x0n installed the latest beta of Google Play services, so they're likely to appear for everyone who installs this beta version.

Interestingly, Google is also testing a new rounded address bar which will be placed on the bottom of the screen.

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