Thursday, 15 November, 2018

Instagram Founders Leaves Facebook; Tensions With Facebook CEO Rumored As Reason

Careless Facebook loses friends who influence people | Business Instagram founders quit - Trouble with Facebook's Zuckerberg? - Tamil Movie News
Kayla Schwartz | 28 September, 2018, 20:43

The social media company has been engulfed in a privacy breach scandal over the last few months.

Systrom and Krieger launched Instagram in 2010 out of a small office in the South Park neighborhood of San Francisco, according to the Times andFacebook bought it for $1 billion just two years later.

"We're now ready for our next chapter", Mr Systrom said in a statement.

In a blog post written when Facebook announced the biggest acquisition in its history, Koum wrote that the deal wouldn't have happened if WhatsApp "had to compromise on the core principles that will always define our company, our vision and our product". The duo continued at the head of the company for the six years but have now made a decision to quit citing to "explore our curiosity and creativity again".

The company also recently added new ways to shop within the network, and introduced a streaming mobile video service called IGTV.

The sudden departure of Instagram's CEO and CTO puts the focus squarely on Facebook CEO Mark Zuckerberg.

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In a bombshell interview with Forbes, the WhatsApp cofounder discussed his departure past year after disagreeing with Mark Zuckerberg's vision for aggressively making money off of the messaging app.

Despite three years at Facebook and heading up its most expensive acquisition to date, Acton said he never became close to Zuckerberg. The company has come under fire for its handling of user data and overall privacy of its 2 billion users. Also, the company is interfered and manipulated by foreign governments and Cambridge Analytics Data Scandal, which was even admitted by Mark Zuckerberg as a major violation of trust. The research firm noted that Instagram makes up 28.2 percent of Facebook's mobile ad revenue.

Acton even claims he was "coached" by Facebook on how to discuss the merger with Facebook in front of strict European Union regulators, saying in the interview: "I was coached to explain that it would be really hard to merge or blend data between the two systems". At the time Instagram was ad-free, with a loyal following of 31 million users who were all on mobile devices - still a somewhat elusive bunch for the web-born Facebook back then. In contrast, Instagram has grown rapidly to 1 billion users -- including a mostly younger audience that's particularly attractive to advertisers.

While Acton was one of the first founders of a company acquired by Facebook to leave, he wasn't the last.

The exit comes amid reports of tension between Instagrams' co-founders and Facebook's leadership. Snapped Zuck, WhatsApp was just another "a product group to him, like Instagram". However, it soon evolved into a photo-sharing platform that took advantage of the increasing number of people that owned smartphones. Instagram already allows users to tap on ads in their feeds to purchase the featured items off third-party websites, but Instagram could do more to capture user dollars.

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